Digital

Facebook Ads (now called Meta Ads) has been around for a long time. After all, Facebook was founded back in 2004 and Facebook started showing ads on its website in 2007. Today, more than 15 years on, Facebook still remains one of the most popular social media platforms for football clubs to engage with their...Read More

Advertising is an essential and unavoidable part of running a football academy or any successful organisation. While using your own free communication channels (your website, your social media pages, word-of-mouth, email) should definitely be part of your strategy, online paid advertising can provide several benefits and represent an effective addition to promote your activities and...Read More

Many football clubs and academies are yet to start using email marketing tools for a number of reasons. It can be due to a lack of experience with email marketing, or a lack of time and resources to set-up an email marketing process. But a solid email marketing strategy can provide various benefits and time-savings...Read More

Email marketing has been around for a long time. But it is a marketing tool that many football clubs and academies are not yet using despite the positive impact that good email marketing strategies can have on an organisation. Email marketing is simply the use of email to communicate with your existing customers (or members)...Read More

LinkedIn is one of the leading social network platforms for business professionals. It is a platform where you can create an online profile and share your work experience, education and exchange information with others from your industry. In recent years, the platform has started attracting more and more individuals working in the world of football...Read More

Have you ever sent an email to a bunch of your clients with a link to your website and wanted to know how many people clicked on the link that you added inside your email? Or maybe you added a link on Facebook to your website and wanted to know many people clicked on it?...Read More